- My role
- Event promotion, audience engagement and ticket sales marketing
- Sector
- Music
- Where
- Rajagiriya, Sri Lanka
All Day Music set an attendance target of 1,500 for its event. The campaign focused on building interest, engaging potential attendees and supporting ticket sales.
The event ultimately welcomed approximately 2,000 to 2,500 people, exceeding the original target. It became a strong example of audience engagement and event promotion working towards a clear commercial goal.
“Brunch, love, music.”
Highlights
- Brunch parties
- Pool and beach parties
- Brunch Festival
What I did
- Promoted the event with an attendance target of 1,500.
- Built audience interest and supported ticket sales.
What changed
- Approximately 2,000 to 2,500 attendees against a target of 1,500.
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